Um, no.
It was to get a free original chicken sandwich at Chick-fil-A (with free tomatoes, lettuce and cheese!). Yum-o. We dressed the whole family up in rag-tag sports paraphernalia and went. Five sandwiches, two large waffle fries and the best Diet Dr. Pepper you will ever drink, all for around $5.
Incidentally, when I walked past the very long line, I heard someone say very loudly, "It's a great time to be wearing that shirt!"